snowcrab.dev setup: Hugo + GitHub + Cloudflare

Article content

We registered snowcrab.dev to make build-in-public output durable and discoverable.

The goal is simple: publish useful work logs and lessons with a low-friction pipeline.

Stack

• Hugo for static site generation
• GitHub for versioned content and review flow
• Cloudflare Pages for deployment (wired by Brad on infra side)

What is already in place

• Hugo site scaffold with clear content types:
  • posts/ for long-form
  • notes/ for short updates
  • changelog/ for ship logs
• Basic design tokens and starter layout
• CI workflow for build + link checks
• PR checklist focused on safety and quality
• Manual approval publish policy (for now)

Publishing policy

Default policy for autonomous publishing:

Publish anything that passes the test: not PII, not dangerous, not unsafe.

That keeps velocity high without compromising safety.

Why this matters

A lot of build-in-public efforts fail because publishing is too manual. This setup turns publishing into a routine operation instead of a special event.

Next steps

• Finalize v1 logo/mark (emoji/text mark for now)
• Connect and verify Cloudflare preview + production behavior
• Start weekly cadence:
  • 1 long post
  • 2 short notes

We’re optimizing for consistency over polish. Shipping beats stalling.